What Happened to CastPush

I built CastPush in 2021 because I was tired of repeating myself.

Every time I had something new to share—an article, a product update, even a passing idea—I had to post it manually to Twitter, Telegram, Discord. Then tweak it slightly. Then copy-paste again. It felt like I was becoming a marketing intern for my own thoughts.

So I made a bot to do it for me.

CastPush started simple: write one message, hit send, and it would broadcast it everywhere. I added scheduling, A/B testing, even some AI-powered message tweaking. For a while, it worked. People used it. Some paid. A few loved it.

But here's what really happened:

The edge got dull. Once you’ve automated broadcasting, you realize: the hard part isn’t sending, it’s having something worth saying.
The inboxes filled up. Too many bots started shouting into the void. Engagement dropped. Authenticity mattered more than speed.
The product stalled. I had other projects pulling my attention. And honestly, I didn’t want to compete with tools that were raising millions to do social media “better.”
Eventually, I shut it down. Quietly, without much fanfare. Just a line in the code that said: return null.

But I don’t regret it.

CastPush taught me something important: speed is fun, but meaning wins. Now I try to build tools that help people create better things, not just louder ones.

If you're looking to make something visual and sharp, I recommend my roundup of AI presentation makers. If you're just here for the weird, fun, slightly unhinged side of AI, you might enjoy my guide to the best AI girlfriends and NSFW chatbots.

CastPush is gone. But the itch to build is still very much alive.

What Happened to CastPush

Ilias Ism

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